Local appropriation

No substitution of local stakeholders

Investment in local expertise and human resources

Pooling of problems and solutions / Economies of scale

Demand-driven intervention / Cost sharing

Participatory approach

South-South cooperation

Export as factor of modernization

Structured relationship between local value chain operators

Cross-cutting focus on youth and gender


This provides a simple framework for continuous improvement, focusing on the business case so that adopting good practice not only facilitates market access, but genuinely helps suppliers run more efficient, profitable and resilient businesses. It consists of three central elements:


Support strategy

Support strategy

In November 2018, COLEACP met with the French Development Agency and the EU Delegation in Luanda to discuss Fit For Market programme activities and the scope of COLEACP support. Prior to that, in November 2017 COLEACP participated in a workshop in Luanda on “Marketing International Angolan Air Cargo Exports”. The initiative was organized by Consórcio Rede Camponesa (CRC), which requested support for its initiatives aiming to bring Angola closer to the European markets. Different stakeholders from the Angolan horticultural sector were introduced to COLEACP’s Fit For Market programme.

Target beneficiaries

COLEACPidentified activities in Angola should focus on value chains with high marketing potential for the European export market. Special attention should be given to the crops that are in demand by national and regional markets.

Support can be provided to:

  • companies active in the production/processing of fruit and vegetables and supplying local, regional and export markets;
  • professional organisations (associations, support structures and sector representatives);
  • consultancy firms and experts active in the country, with proven technical, educational and linguistic skills;
  • public sector representatives – COLEACP will continue to invite Angolan Competent Authorities to take part in regional training on phytosanitary certificates.

Mode of operation

COLEACP’s interventions should operate in the following ways.

  • For larger commercial farms, the focus should be on compliance with the food safety requirements of export markets.
  • For newly established companies and commercial farms that have not yet exported to the European Union (EU), support should be provided on business models for export horticulture.
  • For private and public stakeholders, group training should be offered on pest and disease management in line with EU requirements (maximum residue levels, quarantine pests, etc.) and with the new EU Plant Health regulation.
  • For organisations working with and representing small producers, the focus should be on capacity building to enable knowledge transfer on good agricultural practices, key business skills, and requirements for high-end markets on food safety and social compliance.


Since March 2020, and following the evolution of the Covid-19 situation, COLEACP has adapted its modus operandi and taken a series of measures to continue working while integrating domestic and international guidelines related to the evolution of the pandemic. The safety of human resources, including partners’ staff, service providers, and members, is COLEACP’s priority.

Adjustments have therefore been implemented regarding field activities to comply with the precautionary measures related to COVID-19.

This does not have a direct impact on the main focus areas of the country strategy, but justifies an adaptation of the technical support, an increased use of remote communication and meeting tools, and as much as possible, an accelerated digitisation of advisory and training activities.


Developing partnerships is a way to guarantee efficient use of funds and avoid duplication of activities. It is also a way of providing a comprehensive response to requests that fall outside COLEACP’s framework and sphere of activity.

COLEACP will continue to liaise with the EU Delegation in Angola, and will strengthen communication with the main national and international programmes that aim to support the country’s fruit and vegetable sector in a sustainable way.

COLEACP initiated contacts with the Embassy of Angola in Brussels, with the objective of presenting the Fit For Market SPS programme and the activities that can be carried out in the country.

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